Cameron Olthuis

Scott Heiferman has a great post called 50 Reasons Why More People Aren’t Using Your Website

3. Because it won’t help them with their problem
7. Because they just don’t care about what they see
11. Because it doesn’t make or save them a ton of money
12. Because it doesn’t save them a ton of time
24. Because you don’t tell them what you want them to do
38. Because they tried to use it, but something got messed up
39. Because they’ve never heard of it
48. Because it doesn’t tell them why to use it