Attention is Hard to Find
Assaf from Labnotes makes a great point…
Attention is hard to find. And what TechCrunch gives this week, TechCrunch takes away next week when someone outdoes you with better gradients.
A little hype DOES NOT go a long way. You need to either have a killer product or a solid marketing strategy (preferably both), otherwise when the hype wears off you’re left with nothing.

Cameron Olthuis is the Founder of